Price: 0
Number of applications: 4
13.10.26 (inclusive)
30
MVP
ICT tasks
Media sphere
Other technological solutions
Mobile app
Problem description The order of events on display has almost nothing to do with demand or who is watching. At the top is something that starts earlier or that the editor manually set, and not something that a person would have bought. How it works now ● Home: the order of the collections and the places of events inside them are manually arranged by the content manager. ● Category Listing: sort by the nearest session. An event with a date in a month goes to the bottom of the list, where it almost does not reach. ● Personal recommendations: one block on the main page, only in the mini-application and only for authorized users. The guests and the website don't see them.
Expected effect The main effect is more purchases from the same traffic without a drawdown in money. The bar for success: the purchase conversion is above the control in A/B, the GMV per user is not below the control.
Tembaev Tamerlane
Purpose and description of task (project)
To build a system that selects and arranges events for the user and context for each showcase display, adheres to business rules and proves the increase in purchases in A/B against the current order.