Decision acceptance deadline

12.08.25 (inclusive)

Form of award

on the terms of partnership

Product status

MVP

Task type

ICT tasks

Сфера применения

Media sphere

Область задачи

Neurotechnology and artificial Intelligence

Type of product

Software/ IS,

Mobile app

Problem description

Traditional badges at forums and exhibitions: they are passive information carriers (full name, company) without interactivity; they do not provide convenient and fast networking (contacts are transmitted manually or via business cards); they are not integrated with the digital infrastructure of the forum (schedule, notifications, access area); they do not provide organizers with analytics on participant activity, engagement and attendance zones; not protected from counterfeiting or unauthorized access (static QR codes are easy to scan and clone);

Expected effect

1. Increasing participant engagement Participants become active users of the badge, rather than just wearing it. The Tap-to-Connect feature, live notifications, and AI chat all encourage constant interaction with the device and with each other. Engagement is enhanced through gamification: activity points, prizes, access to privileges. 📡 2. The Badge's interactive digital experience turns into a digital assistant on the forum: it helps you navigate, tracks your schedule, and connects you with the right people. The participant feels that they are at a world-class technological event. 📊 3. Analytics and improved forum management The organizers receive detailed data: attendance by zone, activity by category of participants, heat maps of movements These data can be used for: operational management of the flow of guests, planning of future events, and formation of commercial proposals for partners 🔐 4. Level of security and control Exclusion of the possibility of badge forgery (dynamic QR, lock) Monitoring of access to VIP /closed areas in real time The ability to instantly deactivate a lost or suspicious badge 📢 5. Brand effect and PR SmartPass acts as a symbol of technology Digital Bridge Partner can brand the device and station, promoting himself as an innovator Participants share photos and a video with a badge on social networks → organic reach 🧠 6. Educational and reputational contribution Participants receive career recommendations, AI competencies and opportunities through the AI navigator functionality. SmartPass is becoming not just a passport, but a tool for digital self-realization.

Full name of responsible person

Nagashybai Rayymbek

Purpose and description of task (project)

eInk display — name, photo, status, QR Tap-to-Connect: NFC/UWB tag for contactless contact exchange LED edge illumination - color depending on the role (speaker, investor, etc.) AI chat and navigator via mobile application Security: dynamic QR, encryption, function blocking Analytics: movement by zones, engagement, API NFT business card: the ability to save a digital business card as an NFT Gamification: activity points → merch, access

Note